I bought my first Maruca bag in probably 2009 thinking it would just be one more bag in the rotation. The first time I wore the cross strap sling I was instantly hooked. I have not carried another bag since. The ease of use, the fact that it frees both hands, the pocket that hits at exactly the right spot allowing me to easily slip my phone in and out (a zillion times)? Love, love, love. While the patterns at first seem bright, I find they are so well selected that they blend with almost everything I wear. I am today buying my third busybody sling and I have no doubt I'll be back in 2-3 years to buy another. Keep up the great work!